FRUIT OF THE EARTH: MEYER LEMON SPRAY

Fruit of the Earth is a family-owned-and-operated skin care company based in Texas that has grown to be one of the largest and most respected producers of skin care, sun care, and health care products in the world.

FOTE needed help with establishing their ecommerce website along with a social media presence. I created the content strategy that aligned with their business objectives in mind.

This post is one of the many content pieces I helped create. They wanted to feature their Meyer Lemon product line. To emphasize the aroma of the kitchen spray, lemon pieces were placed as if they came out of the bottle. The resulting post generated high traffic to the product line during that month.